The world mourns the tragic passing of Tito Jackson, the third of the iconic Jackson siblings, who died at the age of 70 on September 15, 2024. Known for his role in shaping pop music history as a member of the Jackson 5, Tito’s death marks the end of an era for a family whose impact on the global music industry is undeniable. Tito, like his siblings, contributed immensely to the legacy of the Jackson family, and his sudden passing has left fans and loved ones devastated.
Tito’s death was confirmed by Steve Manning, a longtime Jackson family friend and former family manager. Manning shared that Tito passed away while driving from New Mexico to Oklahoma, with initial reports suggesting that a heart attack may have been the cause. While an official cause of death is yet to be released, the Jackson family and the world are reeling from this untimely loss.
Tito Jackson was born Toriano Adaryll Jackson on October 15, 1953, in Gary, Indiana. He was the third of nine Jackson children, a family that would go on to transform the global music landscape with their unique sound and innovative performances. Tito was best known as a key member of the Jackson 5, a group that captivated audiences around the world with hits like “I Want You Back,” “ABC,” and “I’ll Be There.”
The Jackson 5’s infectious energy and groundbreaking music helped pave the way for African American artists in mainstream pop culture. With Tito’s smooth guitar playing and harmony-rich vocals, he helped elevate the group’s performances to iconic status. As the rhythm guitarist of the group, Tito was an essential element of the band’s sound, contributing to their chart-topping success.
But Tito’s musical influence didn’t end with the Jackson 5. As a solo artist, Tito found his own voice and continued performing on the international stage. His solo albums, including I Gotta Play and Tito Time, showcased his love for blues, jazz, and R&B, and cemented his status as a multi-talented musician. His warm and humble demeanor on stage made him a favorite with audiences, and his love for music was evident in every note he played.
Tito’s sudden passing came as a shock to the Jackson family and fans worldwide. According to Steve Manning, Tito was driving alone from New Mexico to Oklahoma when he likely suffered a heart attack. Though emergency services arrived, it was too late to save him. His three sons—TJ, Taryll, and Taj Jackson—who are also musicians in their own right as part of the band 3T, expressed their heartbreak through a touching tribute on Instagram.
Tito’s sons shared their grief in an emotional post, writing, “We are shocked, saddened, and heartbroken. Our father was an incredible man who cared about everyone and their well-being. Some of you may know him as Tito Jackson from the legendary Jackson 5, some may know him as ‘Coach Tito,’ or some know him as ‘Poppa T.’ Nevertheless, he will be missed tremendously.”
Along with their heartfelt words, the post included a collection of photos that illustrated the many roles Tito played in life—from his days with the Jackson 5 to cherished moments with his sons. One image captured Tito on stage, performing with his guitar, while others showed him in more personal settings, playing with his children or relaxing with close friends.
The sons also emphasized that for them, it would always be “Tito Time,” a phrase that symbolized the love and positivity their father embodied. They encouraged others to remember and share in the message of love and kindness that Tito always lived by.
Tito’s death not only marks the loss of a musical icon but also a devoted family man. He was married to the late Dee Dee Jackson, and their three sons have continued the family’s musical legacy through their own band, 3T. Throughout his life, Tito was a guiding force for his children, instilling in them a deep passion for music and a strong sense of family values.
BREAKING: Tito Jackson has died at the age of 70.
— Entertainment Tonight (@etnow) September 16, 2024
Steve Manning, a longtime Jackson family friend and former Jackson family manager, tells ET that Tito passed away today. While an official cause of death has not yet been determined, Manning believes that Tito suffered a heart… pic.twitter.com/coZCZm3T9i
Tito’s sons are determined to carry on their father’s legacy, not only through their music but by honoring the lessons he passed on. His influence on their lives and careers is undeniable, and they are committed to upholding the integrity and warmth that Tito brought to every aspect of his life.
Tito was not only a star in his own right, but he also shared an unbreakable bond with his brother, Michael Jackson. In many interviews, Tito spoke openly about how deeply he felt the loss of Michael, who passed away in 2009. Despite Michael’s larger-than-life persona, Tito always saw him as a loving brother. He often reflected on the pain the world felt after Michael’s death and the unfair treatment he believed Michael received in his final years.
In August 2024, Tito gave an interview where he shared his thoughts on Michael’s legacy, saying, “The world was not kind to Michael at all. I don’t know why. I would always say if we didn’t have him, we sure would miss him. His death was such a major tragedy.” He went on to express how much the world missed out on Michael’s goodness, describing him as a generous and loving person who always wanted to give back.
For Tito, Michael Jackson would forever reign as the King of Pop, and he remained committed to keeping Michael’s legacy alive. Every time Tito performed on stage, he felt his brother’s presence and saw his smile in the faces of the audience. He believed that Michael’s influence would continue to inspire new generations of musicians, ensuring that his legacy would remain immortal.
Even in his later years, Tito never wavered in his love for music. He often spoke about how performing brought him peace and joy. In a 2023 interview, he remarked, “I plan to be like BB King—play music until I die. Like Frank Sinatra, Sammy Davis Jr, or Dean Martin. It’s fun, it’s peace of mind, it’s pleasure. I think, for an artist, music extends their lives.”
Tito’s dedication to his craft mirrored that of other legendary musicians who continued to perform well into their golden years. He found solace in music and believed it had the power to heal, uplift, and inspire. His performances were never about fame or fortune, but about sharing the gift of music with the world. Tito emphasized positivity in his songs, steering clear of negative themes like profanity or disrespect. For him, music was a tool for spreading love and hope.
As news of Tito’s passing spread, fans around the globe expressed their grief and shared memories of the artist who had touched their lives. Condolences poured in on social media, with many celebrating his contributions to the music world and the lasting impact he had on the Jackson family’s legacy. The Jacksons’ music has been a source of comfort, joy, and inspiration for millions, and Tito played a crucial role in shaping that legacy.
Tito Jackson’s passing leaves behind an irreplaceable void, but his influence and legacy will continue to resonate. Through his music, his family, and his values, Tito ensured that his mark on the world would last long after he was gone. His sons, TJ, Taryll, and Taj, will continue to carry the Jackson family name forward through their music, honoring their father’s legacy with every performance.
Tito’s love for his family, his unwavering dedication to his craft, and his belief in the power of music to uplift and inspire are the lasting gifts he leaves behind. He may be gone, but for those who knew him and for the millions of fans who cherished his work, it will always be “Tito Time.”
